Elliott Packaging, a family-owned packaging company, has recently undergone a major overhaul of their website and branding.
This redesign marks a significant shift in the company’s approach to their online presence, and represents a commitment to innovation, quality, and customer service. In this blog, we’ll explore the reasons behind Elliott Packaging’s decision to rebrand and redesign, and what this means for their customers.
Elliott Packaging is a UK-based company that specialises in the manufacture and distribution of a wide range of packaging products, including paper bags, mailing bags, carrier bags, and more. With over 27 years of experience in the industry, the company has built a reputation for quality, reliability, and customer service. However, in recent years, the packaging industry has become increasingly competitive, and Elliott Packaging recognised the need to stay ahead of the curve. We spoke to Nick Elliott about the companies new aesthetic.
“One of the main reasons behind the rebrand and redesign was to better reflect our values and commitment to sustainability. We have long been committed to reducing our environmental impact, and the new branding and website reflect this commitment. Our new site prominently features information about our sustainable practices, including our use of eco-friendly materials and our efforts to minimise waste.”
Another key factor in the redesign was to improve the customer experience. The new website has been designed with the user in mind, with a clean, modern layout and easy-to-use navigation. Customers can now easily find the products they need, request quotes, and directly contact our sales team online. The website also features a blog and resources section, which provides customers with valuable information about packaging trends, best practices, and more.
The redesign reflects Elliott Packaging’s commitment to innovation and staying ahead of the curve. With the packaging industry rapidly evolving, we recognised the need to adapt and evolve in order to stay competitive. The new website and branding represent a fresh, modern approach that positions us as a leader in the industry.
Finally, the rebrand and redesign also reflect the company’s status as a family-owned business. The new branding emphasises our heritage and values, and highlights the personal touch that sets Elliott Packaging apart from larger, more impersonal competitors. By emphasising our family-owned status, we are able to connect with customers on a more personal level and build lasting relationships based on trust and quality.
In conclusion, Elliott Packaging’s recent rebrand and redesign represent a bold move towards sustainability, innovation, and customer service. The new website and branding reflect the company’s commitment to staying ahead of the curve, while also highlighting their heritage and values as a family-owned business. For customers, this means a more streamlined, user-friendly experience and a commitment to quality and sustainability. Overall, the redesign positions Elliott Packaging as a leader in the industry, poised for continued growth and success in the years to come.”
